Awareness Rally

Thank you to our 2023 Rally sponsors, vendors and volunteers! 

We could not do this without the support of these fine sponsors. 

Please support the local businesses that support the

POW*MIA Awareness Rally and Motorcycle Rodeo.


Raffle Prizes

  • Abracadabra’s
  • Alta Animal Hospital
  • Amazing Glaze
  • America’s Best
  • Aspen Dental
  • Big O Tires
  • Buddy’s Italian
  • Buffalo Wild Wings
  • Butcher Block
  • Car Wash Express
  • Cookie Place
  • Costa Vida
  • Costco
  • Crumbl Cookie
  • Donut Bros.
  • Elmer’s Restaurant
  • Freddy’s Frozen Custard
  • Geronimo’s
  • Gold’s Gym
  • Idaho Coffee
  • Juniper Hills Country Club
  • Les Schwab Tire
  • Mama Inez
  • McDonald’s
  • My Store of Wonders
  • O’Reilly Auto Parts of Pocatello
  • Papa Murphy’s Pizza
  • Pizza Pie Cafe
  • Reel Theatre
  • Sizzler
  • Snake River Rapid Wash
  • Sodamix
  • Teresa Deighton
  • Texas Roadhouse
  • Tractor Supply
  • Wingers

2023 23rd Annual POW*MIA Awareness Association Rally information

Driving Directions

There is construction on the way to American Falls on I-86 in both directions. The left lane is closed. 

If you are coming from Pocatello to American Falls, when the road splits before the Seagull Bay exit, 44, stay to the right. The construction pattern will force you to take exit 44. Continue straight forward to get back up on I-86. The road construction pattern will force you to take exit 40 into American Falls.

Turn right off of the exit, 40, to go towards American Falls. When you get to the bottom of the hill, turn right. Go straight passed Pumpco. The road will force you to turn right after Pumpco. You will find a sign that says Savage Road and Fairgrounds. The road turns to the left. The campground and then fairgrounds will be on your right.

Power County Fairgrounds, American Falls, Idaho

Schedule of Events

July 29, 2023
Power County Fairgrounds, American Falls, Idaho
8AM Fun Run meet in the Power County Fairgrounds parking lot. KSU 8:30AM.
9AM Gates Open
11AM Kid’s Bike Rodeo
1PM Tribute Ceremony
2pm Motorcycle Rodeo
5pm Halftime – Retire with Respect
6pm Rodeo Resumes
7:30pm Arm Wrestling Competition


Camping is available again this year, but will be first come, first serve. There are 30 RV spots available with power, but no water hook-ups. there is an RV dump onsite. $30/RV/night.

Tent camping will also be available on first come, first serve basis and will be be $5/tent/night.


If you are interested in becoming a vendor, please print off the vendor application, fill it out, and mail it to POW*MIA AWARENESS RALLY CORP. PO Box 2655, Pocatello, Idaho 83201. Then click on the vendor fee button and follow the instructions to submit your payment. If you need assistance, please e-mail co@powmiarodeo.org.

2023 Event Registration & Descriptions

Sorry, there will not be any Dirt Drag Racing this year.
2:00PM MC-Rodeo-Release-of-Liability-Form-2023
Sorry, there will not be any Shovel Races this year.
Registration Form & Release Forms are available at the Command Post at the Rally.


If you would like to become one of our Rally Sponsors, please contact Cami “Turbo” Chopski at marketing@powmiarodeo.org